This year marks a major milestone for the ACWA Group. Following nearly ten years of close collaboration between its three companies — ACIS, WA Conception and Bio-pool — the group is undergoing a strategic transformation by combining their areas of expertise into a single commercial offering.
This approach is accompanied by a streamlined organisational structure and a shared catalogue, designed to optimise our relationship with professionals in the swimming pool sector.
ACWA is revamping its brand identity with a new logo that clearly illustrates the group’s structure and its five areas of expertise:
This new visual identity enables customers to better understand the scope and complementary nature of the solutions offered by ACWA.
The 2027 catalogue brings together all the Group’s solutions in a single publication for the first time. This initiative makes it easier to access a coherent and comprehensive range, whilst offering standardised commercial terms.
This provides professionals with a streamlined experience, without compromising the quality of service or their close relationship with their usual contacts.
ACWA is thus reaffirming its commitment to supplying high-performance, reliable and compatible equipment that meets the market’s evolving needs.
The ACWA Group will be using the Piscine Global trade fair as an opportunity to officially unveil this new organisational structure and brand identity. At its stand 4D58/4D62, ACWA will showcase its unique product range and innovative solutions.
This announcement symbolises the group’s commitment to strengthening its position as a trusted partner by offering open, compatible products tailored to the needs of the swimming pool sector.
ACWA’s future lies in building on the legacy of a committed and innovative collective dedicated to serving professionals.
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